DevForce Soft Labs – The Strategic and Interactive UI/UX Design Studio

DevForce Soft Labs

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OUR SERVICES

What we do?​

We help in increasing Conversion Rate, User Happiness and reducing churn and abandonment. We strongly believe that a great User Experience is key to customer loyalty.

User Experience Design

How are you empowering your users and converting them into customers? A great product addresses all customer’s needs that it is intended to fulfill. A product is made great only through a great experience. Over the years we have been helping our clients & partners with a robust and systemic design process. While the process is same for most of our projects, the resource needed depends on the complexity on a project. 

DELIVERABLES IN UX DESIGN

Information Architecture

How you decide what content goes where in your product? You will need a carefully crafted structure for content while balancing between  ‘Why a user is here?’ and ‘What user is interpreting?’ Information Architecture helps us to make sense of the products complexity and how well we can simplify the User Experience.

Flow Maps

As known as User Flows, represent a complete path a user traverses when using a product. During this process we map out every step of a user to validate if the user goals are met. This process helps to evaluate the number of screens, communicate the design goals with stakeholders.

Design System

Users love consistent experience and product developers love templatized design assets. A Design System can bring balance between the two sides. All great product teams use design systems for their digital products to improve efficiency and speed of development and enhance the user experience. Also, it can lower the cost of change for a scalable product. 

Low-Fidelity & High-Fidelity Wireframes

Wireframe is the blueprint of your application. It is more like a visual guide to simply show what goes where before the designs are produced. It can act as an action plan for everybody involved in the team. Most of the discovery work leaving the aesthetics is done here. 

The Low -Fidelity ones are the minimal in details and more useful during a whiteboard discussion to finalized the app features. 

On the other hand, High-Fidelity Wireframes are  comprehensive and interactive prototypes that look almost like final products with lots of detailed features, simulated interactions. They are often used to discover the potential usability issues that a application design may still have.

 

User Interface Design

UI is the face of your User Experience and how customer interact with your brand. Success of a product greatly resides in intuitiveness of its design. When the user is not confused or hesitant while on the app, there is a greater chance of better conversion rate. In user Interface design we focus on intersection between User goals and Business goals. 

DELIVERABLES IN UI DESIGN

Visual Design

The first and foremost goal of a UI Designer is to make interfaces usable. Visual design is about adding Text, Colors and media to enhance design, user interaction and brand communication. The goal of Visual Designing is to create an optimal layout using UI elements, that resembles a real working model of the product.

Prototyping

Prototyping is a way to link up all the designed pages in a meaningful flow, it helps in demonstrating user goals and communicating design progress to stakeholders, this will help to fine-tune the design details and consistency across the pages. Here are all static designed screens turn into clickable prototypes.

Design Testing

Is the User’s eye drawn to the right information? Does the functionality address Customer’s problem? Design testing helps us to retrospect on User goals, Design goals and Business goals. Any successful design would have Ease of use, Consistency, logic, accessibility. 

When To Engage Us?

Often product teams wonder when is the right time to bring in a Design team into the picture. So, below are best situations to engage us for optimal results.

TRUSTED BY TEAMS AT

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